Ad Age grades its industry predictions for 2018

January 08, 2019


It's that time of year when pundits -- including Ad Age's own reporters and editors -- make predictions about what will happen in the coming year. You can find our prognostications for 2019 here. In the meantime, we look back at what we suggested would happen in 2018 to see how accurate we were.

Jeanine Poggi, senior editor, media & technology

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