BoSacks Speaks Out: Publishers Clearing House and the Art of Selling Dreams (and Discounts)
Once upon a time, before cookies tracked your every click and influencers sold you toothpaste between breakdowns, there was Publishers Clearing House,...
BoSacks Speaks Out: Magazines as Maps, and the Geography of Print
This morning at Wegman’s, tucked between the greeting cards and the batteries, I spotted a stack of printed maps. Not novelty items. Not clearance-bin...
BoSacks Speaks Out: The Pocket Pal and the Gospel According to Production
It was the mid-1970s. I was fresh, eager, and blissfully ignorant. The kind of kid who thought pagination was a type of pasta. Then one day, a salesma...
Covering the Spread: The BoSacks Interview
se in bothering. Design has to be captivating, brilliant, well thought out, well laid out, the right colors … I mean, this is stuff you guys know bett...
BoSacks Speaks Out: Kansas Prison Ban on Print Newspapers Is a Wake-Up Call for Publishers
Newspapers have always been a lifeline, not just for subscribers but for democracy itself. If we let that line be severed behind bars, we risk normali...
BoSacks Speaks Out: From The Niche summit - Revenue Trends You Need to Know NOW
Print Isn’t Dead, It’s Just Selective They also suggested that yes, print’s down 11% overall. But niche? Only 5%. That’s not decline, that’s curation...
BoSacks Speaks Out: AI Is Now Infrastructure, Not an Accessory
Let’s stop calling AI an upgrade. It’s not a plugin. It’s plumbing. AI is now core infrastructure for magazine publishing, editorial, design, audience...
BoSacks Speaks Out: Ten Years That Rewired Magazine Publishing
"transform" magazine publishing. It took a sledgehammer to the entire industry, then handed survivors a box of mismatched tools and said "figure it ou...
BoSacks Interviews the Publisher of Oh Reader Magazine – Gemma Peckham
Oh Reader Magazine is a distinctive voice in today’s publishing ecosystem. Instead of chasing trends or focusing only on books, it turns the spotlight...
BoSacks Speaks Out: This Hybrid Publisher’s Path to the Niche Leadership Conference
BoSacks Speaks Out: This Hybrid Publisher’s Path to the Niche Leadership Conference
