BoSacks Speaks Out; The Em Dash Is Not the Villain—It’s the Canary
And here's the kicker: I didn't know the em dash was one of the most human marks on the page. Shows you how much this self-taught hack knows about his...
BoSacks Speaks Out: From Crinkly Newsprint to Digital Civics—The Atlantic Goes Back to School
If you put The Atlantic’s school distribution together with what the Magazine Literacy Project is doing, getting real magazines into the hands of kids...
BoSacks Speaks Out: Publishers Clearing House and the Art of Selling Dreams (and Discounts)
Once upon a time, before cookies tracked your every click and influencers sold you toothpaste between breakdowns, there was Publishers Clearing House,...
BoSacks Speaks Out: Magazines as Maps, and the Geography of Print
This morning at Wegman’s, tucked between the greeting cards and the batteries, I spotted a stack of printed maps. Not novelty items. Not clearance-bin...
BoSacks Speaks Out: The Pocket Pal and the Gospel According to Production
It was the mid-1970s. I was fresh, eager, and blissfully ignorant. The kind of kid who thought pagination was a type of pasta. Then one day, a salesma...
Covering the Spread: The BoSacks Interview
se in bothering. Design has to be captivating, brilliant, well thought out, well laid out, the right colors … I mean, this is stuff you guys know bett...
BoSacks Speaks Out: Kansas Prison Ban on Print Newspapers Is a Wake-Up Call for Publishers
Newspapers have always been a lifeline, not just for subscribers but for democracy itself. If we let that line be severed behind bars, we risk normali...
BoSacks Speaks Out: From The Niche summit - Revenue Trends You Need to Know NOW
Print Isn’t Dead, It’s Just Selective They also suggested that yes, print’s down 11% overall. But niche? Only 5%. That’s not decline, that’s curation...
BoSacks Speaks Out: AI Is Now Infrastructure, Not an Accessory
Let’s stop calling AI an upgrade. It’s not a plugin. It’s plumbing. AI is now core infrastructure for magazine publishing, editorial, design, audience...
BoSacks Speaks Out: Ten Years That Rewired Magazine Publishing
"transform" magazine publishing. It took a sledgehammer to the entire industry, then handed survivors a box of mismatched tools and said "figure it ou...
