BoSacks Speaks Out: They Didn’t Fix the News Desert, They Stripped It for Parts
New technology arrives wrapped in civic virtue, investors nod solemnly about access and inclusion, and somewhere in the middle of all that noble langu...
BOSACKS SPEAKS OUT: When AI Becomes Worth Paying For
This week, a study reported by Futurism claimed that opinion pieces at the New York Times, the Wall Street Journal, and the Washington Post were more...
BoSacks Speaks Out: The UK Is Ringing the Alarm Bell. America Should Be Listening
AI is not creeping into publishing. It is accelerating into it.
Bo Sacks Speaks Out: Der Spiegel Did What Most of Us Only Talk About
Every so often, a media company does something so obvious, so sensible, and so long overdue that it doesn’t inspire applause; it inspires discomfort....
BoSacks Speaks Out: Print Plummets, Clarity Rises
What is print actually for? Not what it used to be for. Not what we wish it still did. What role does it play today, in a business that increasingly...
BoSacks Speaks Out: Tapping into the Power of Data
nvestigation mapping U.S. Navy deployments near Venezuela using commercially available satellite imagery. The reporting was sharp, sophisticated, and...
BoSacks Speaks Out: Four Million Books, and the Question Nobody Wants to Ask
Stop there for a moment. Not a glance-and-move-on pause, not the polite industry nod that precedes the next panel discussion, but an actual pause. Fou...
BoSacks Speaks Out: What Every Magazine Publisher Needs to Know About Copyright
Copyright law in the magazine business is far simpler and less confusing than most publishers think. The consequences, however, are far larger than mo...
BoSacks Speaks Out: Same Problem, Different Playbook
On both sides of the Atlantic, publishers are watching something far more serious than a decline in clicks. They are watching distribution authority m...
BoSacks Speaks Out: When Advertising’s “No Big Deal” Misses the Point
To my mind, it reflects what I call Advertising Thoughtlessness Syndrome (ATS), the quiet assumption that advertising is the center of gravity; that e...
